Privacy Policy
Last updated: December 7, 2025
Moruk, LLC (“we,” “us,” or “our”)
operates the Breathe Easy app at
https://easybreath.app. We are committed to protecting your privacy.
Information Collection
We collect limited, anonymized usage data to improve the app
experience. This includes:
-
Analytics data: We use Firebase Analytics to
collect anonymous usage statistics such as session duration,
features used, and app performance metrics. This data is aggregated
and cannot be used to identify you personally.
-
Crash reports: We use Firebase Crashlytics to
collect crash reports and diagnostic data to help us fix bugs and
improve app stability.
-
Device information: Basic device information (OS
version, device model) may be collected for compatibility and
performance optimization.
We do not collect personal information such as your name, email
address, or location data.
Advertising
Breathe Easy displays non-personalized advertisements through Google
AdMob. These ads:
-
Are shown only after you complete breathing exercises (interstitial
ads)
-
Do not track you across apps or websites for personalized targeting
-
May use contextual information (not personal data) to show relevant
content
You can control your ad preferences through your device settings. On
iOS, you can enable “Limit Ad Tracking” in Settings >
Privacy > Tracking. On Android, you can opt out of personalized ads
in Settings > Google > Ads.
Your Consent
When you first open the app, we ask for your consent before collecting
any analytics data or showing personalized ads. You can choose to:
- Accept all analytics and personalized ads
- Accept analytics only (with non-personalized ads)
-
Decline all tracking (you will still see non-personalized ads)
You can change your preferences at any time in the app Settings.
Third-Party Services
We use the following third-party services that may collect data:
Your Rights
You have the right to:
-
Opt out of analytics: You can disable analytics
collection at any time through the app Settings.
-
Control ad tracking: You can limit ad tracking
through your device settings.
-
Request data deletion: Since we only collect
anonymized, aggregated data, there is no personal data to delete.
However, if you have concerns, contact us at
privacy@moruk.co.
For users in the European Economic Area (EEA), you have additional
rights under GDPR including the right to access, rectify, and erase
personal data.
Changes to This Policy
We may update this policy. Changes will be displayed on this page with
a new "Last updated" date.
Contact Us
If you have any questions, email us at
privacy@moruk.co.